Connect WhatsApp to Facebook Page

1. Log in to business.facebook.com
2. Go to "Settings" > "WhatsApp Accounts"
3. Click "Add WhatsApp Account"
4. Select your WhatsApp Business number
5. Confirm connection

Create Click-to-WhatsApp Ad

Step 1: Enter Ads Manager

Log in to Facebook Ads Manager and click "Create".

Step 2: Select Ad Objective

• Recommended: "Messages" — directly optimizes WhatsApp conversations
• Other options: "Engagement" for new customer inquiries, "Lead Generation" for collecting data

Step 3: Set Up Ad Set

• Messaging app: Select "WhatsApp"
• Message destination: Select your WhatsApp Business number
• Audience: Based on your target customers
• Placements: Automatic or Facebook + Instagram
• Budget: Based on your budget

Step 4: Design Ad Creative

Choose from single image, carousel, or video format.

Ad copy suggestions:

• "WhatsApp us now for exclusive offers"
• "Questions? Click to WhatsApp directly"
• "Limited time offer! WhatsApp us for details"

Step 5: Set Welcome Message

Set up a greeting and quick reply buttons, for example:

"Hi! Thanks for your interest! I'm [Name], happy to help. What would you like to know?"

Quick replies: "Course Info" | "Price Inquiry" | "Book Trial"

Step 6: Publish

Check all settings, click "Publish", wait for Meta review (usually within 24 hours).

ChatDaddy Automation Setup

Auto-Reply

1. Log in to ChatDaddy dashboard
2. Go to "Automation" > "Flows"
3. Create new flow
4. Set trigger: "New Conversation"
5. Set reply content

Tags

Automatically add tags to CTWA customers:

• CTWA — Identify ad source
• New Customer — Identify status
• Follow Up — Remind sales team

Notifications

Notify your sales team when new CTWA conversations arrive via email, WhatsApp group, or ChatDaddy App push notifications.

Tracking and Optimization

Key Metrics

Optimization Tips

• CPC too high? Optimize audience targeting, test different creatives
• Low conversation start rate? Optimize welcome message, simplify flow
• Low reply rate? Speed up response time, optimize auto-reply
• Low conversion rate? Optimize sales scripts, improve offers

QR Code Alternative

If you don't want to run ads, QR codes can achieve similar results:

1. Log in to ChatDaddy dashboard
2. Go to "Tools" > "QR Code Generator"
3. Enter preset message
4. Generate and download QR code Use cases: Store posters, business cards, product packaging, events